You can raise a confident reader. Starting at home.

Simple, evidence-based phonics from a linguist and early childhood educator.

Most parents do the right things. Reading to their child every night. Teaching the alphabet. Practising letter names.

But reading still doesn't click, and nobody explains why.

The best teacher your child will ever have is already at home.

Sending young children to phonics classes feels like the responsible thing to do. But research has shown that children learn fastest one-on-one with someone who knows them deeply. That person is you.

Products & Tools

Flashcards, digital tools, and our complete phonics rules reference, so you've got the right format for however your child learns best.

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Digital Course

A step by step system for teaching your child to read at home, built by a linguist so every step is grounded in how children actually learn.

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Free Resources

Free guides, games, and an entire workshop to help you get started today, no strings attached, no credit card needed. This is the perfect starting point.

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What Phoneme Baby is all about

My name is Aruna Daniel.

Hi, I'm Aruna. I have a degree in Linguistics from NUS and spent over 5 years in early childhood education, classroom teaching, mentoring teachers, and building curriculum for children aged 18 months to 6 years. Now I do the same work at home with my daughter, Sonya. Everything I teach blends the science of language with what I've seen actually work in a classroom, so supporting your child's reading feels intuitive, not overwhelming.

Read my full story